Experience strategy
We make sure design, tech and business goals are aligned
- Experience vision
- Roadmap
- Service design
- Strategy as process
- Financial modelling
We know you’re busy. Tired of wasting time online trying to get things done – buying a product, booking a trip, or simply looking for relevant information? We live and breathe for crafting user experiences that remove friction in people’s everyday lives. Then adding a dash of unexpected awesomeness on the way. Our teams do everything from product strategy, service design, product vision and prototypes – through launching an initial version that can be scaled and developed to perfection.
Yep, we still do websites. In today’s increasingly complex world, they’re typically only a part of the ecosystem, but it’s often the first touchpoint between a customer and a service provider. To be honest, anyone can create a website today. But the challenges we meet in larger companies are typically related to divergent agendas between organisational silos, complex information architecture, inconsistent design systems, lack of resources to create and maintain content, and a constant fight between the business side and IT. Sounds familiar? We got you covered, we’ve done this before.
In most cases, a user wants to complete a task online, and a service provider is aiming for that conversion. It can be buying clothes, booking a hotel room, signing up for a subscription or submitting a form. They’re all high-value transactions for both sides. Hence, the process must be completely friction free, secure, fast and the system must be capable of handling large variations in volume over time. Not only that, but the transaction is typically only one step in a complex customer journey, including logistics, communication, and billing. Very hard to do well, but that’s why we love it.
There was a time when everyone said “I need an app”. Some still do, but most apps are now part of a comprehensive ecosystem of touchpoints that seamlessly connect consumers with service providers. What’s an “app” anyway? All the web based interfaces we create work just as well on a mobile device, and technologies like React, Angular, Vue and Firebase blur the difference between web based solutions and native apps. Our experts cover all bases and leave religion out of the equation when selecting the platform that’s right for you. We’re only obsessed with delivering awesome experiences – on the device you’re probably holding in your hand right now.
Who said “I need a bot”? Chances are you actually do, but we’ll start by helping you verify user needs, business benefits, and technical feasibility. Then we’ll guide you through the jungle of options you’ll be hammered with. Use a prebuilt assistant or create your own platform so you own the IP yourself? Expose it through Messenger, in an app, on your website or all of the above? How much work will go into building those dialogue trees? And how intelligent will an assistant really be? There isn’t a single answer to all this, but it helps to have been through it before. We have.